Legal answering services
You are already the first voice a firm's callers hear, and you can tell which offices are letting good leads go cold after the call ends. That is the exact gap the follow-up work fills.
Partner program
We would rather pay you than pay Google.
If you already work with law firms and small businesses, you know which ones are quietly unhappy with their marketing. Introduce one of them to us and, once they have been with us a full month, we pay you the whole of that month's fee. There is no cap, no contract, and nothing to sign before you send the first name.
The offer
Stated plainly, before anything else.
Three sentences, and none of them have an asterisk. This is the whole arrangement — the rest of the page is just detail about how it runs.
What you get
A full month of their fee
One monthPaid once, after their first full month with us
Whatever the firm you introduce ends up paying us each month, we pay you that amount, once. Not a percentage, not a trickle over a year, not a credit you have to spend with us.
- Paid in one payment, in full
- Confirmed in writing before it is sent
- The tenth introduction pays the same as the first
- You do not have to be a client to be paid
What they get
Setup and design waived
WaivedSetup and design fee, first month
The introduction has to be worth something to them too, or you are just doing us a favor in public. They start without the up-front build cost.
- No setup or design fee in the first month
- Month to month afterwards, like everyone else
- Everything opened in their name, on their card, at cost
- A straight answer on the first call, including no
What it costs you
Nothing, and no commitment
NothingNo agreement, no portal, no minimum
There is nothing to join. No dashboard to log into, no tracking link to remember, no quota that expires. Send a name when you have one and forget about it in between.
- No cap on how many you send
- No obligation to send any
- Nothing to sign before the first introduction
- Stop whenever you like, with no conversation about it
No capNo contractNo obligation to send anyPaid in one payment
How it works
Four steps, and you only do the first one.
The whole point of this is that it costs you an email. If it ever starts to feel like you are working for us, we have designed it wrong.
01
You make the introduction
An email with both of us on it is enough. A name and a sentence about why you thought of them is better. You do not have to explain what we do or sell anything on our behalf — that part is our job, and doing it badly on your reputation would cost you more than it is worth to us.
Takes one email.02
We have one honest conversation
One call, about their practice and what is or is not happening with their marketing. If the budget is too small to work, or the thing they need is not something we do, we say so on that call rather than three months in. You will hear how it went either way.
One call, usually within a week.03
If it is a fit, they start
Scope agreed, accounts opened in their name, first issue or first campaign on the calendar. Their setup and design fee is waived because you sent them. Nothing about the engagement is different from anyone else's — month to month, one invoice, they own everything.
Usually inside two weeks.04
You get paid
Once they have been with us a full month and settled that first invoice, we pay you the whole of it. We will confirm the figure with you in writing first, and you will not have to ask for it twice.
After their first full month.Who this is for
People who already serve the same firms we do.
The common thread is simple: you sell something a firm needs, it is not the thing we sell, and they take your word seriously. If that describes you, the introduction is worth more coming from you than any ad we could buy.
Court reporters and litigation support
You are in and out of dozens of firms a month and you hear which ones are growing and which ones have gone quiet. Nothing you sell competes with anything we sell.
Bookkeepers and CPAs serving firms
You see the revenue line before anyone else does. When a partner tells you the pipeline has thinned, you are the person they will believe about what to do next.
IT providers and MSPs
You already hold the domain, the email and the trust that comes with fixing things quietly. Marketing is the request you get asked about and have no good answer for.
Practice-management consultants
You are hired to fix how the firm runs. Half of what you recommend needs someone to actually produce the newsletter, the emails and the follow-up you put in the plan.
IOLTA and business bankers
You bank the firm and you want the deposits to grow. Introducing a client to someone who helps them stay in front of past clients is a normal part of that relationship.
Case-management software resellers
You sell the system that holds the list. We are the ones who make the list earn its keep. A firm that markets to its database renews the software without a conversation.
Printers and mail houses
You want the volume; we want the design and the calendar. Where you already do the printing we are happy to keep it with you rather than move it to our partner.
Firms we already work with
The most natural version of this. You know exactly what arrives and when, so the introduction carries more weight than anything we could say ourselves.
Not on the list?
It is not a closed list. If you work with professional-services firms and you can picture the introduction, the offer is the same. Send it and we will sort out the rest.
The candid bit
Why we would rather pay you than Google.
This is not a loyalty scheme dressed up as a partnership. It exists because of a fairly unglamorous piece of arithmetic, and it seems better to show you the working than to pretend it is about community.
The arithmetic does not work at our size
Cold paid search for legal and professional services is one of the most expensive auctions there is, and most of what you buy is clicks from people who were never going to call. Once you count those, winning a single client that way costs a multiple of what a month of the work is worth. We could run it. We would be renting attention at a loss and eventually putting the cost back into someone's invoice.
You are not renting attention, you already have it
An ad has to earn the first second of interest before it can say anything. You do not. When you tell a firm you already serve that someone is worth a call, the hardest part of the sale is finished before we speak. There is nothing we can buy that does that.
So the budget is better in your hands
The money has to go somewhere. Spent on ads it buys impressions from strangers; spent here it goes to someone who did the one thing advertising cannot do. It is not generosity — it is the cheapest acquisition available to us, and we would rather say that plainly than dress it up.
To be fair to paid search
It is not useless. For a firm chasing one case worth six figures, an expensive click can still pay for itself several times over, and we will happily run ads for a client in that position. It is our own acquisition, at our own deal size, where the numbers stop making sense.
And this is new
We are launching this program rather than reporting on one. There is no roster of partners to show you and no total paid out to quote, because you would be among the first. That is a fair thing to weigh — and it is also why the terms are as simple as they are.
What we do with the name
Your relationship matters more to us than one deal.
An introduction is you lending us your credibility for an afternoon. Here is exactly what we will and will not do with it, so you can send the first one without wondering.
We will
- Tell your contact straight if we are not the right fit, on the first call rather than three months in.
- Tell you how it went — whether we spoke, and whether it went anywhere.
- Pay the full month once they have completed one, without you having to chase it.
- Follow your lead on tone. It is your relationship; we are a guest in it.
- Keep what you tell us about them to ourselves.
We will not
- Add them to a list, a newsletter or an automated sequence because you sent their name.
- Keep chasing after they say no. One no ends it, and there is no follow-up campaign behind it.
- Pitch them things they did not ask about while we have their attention.
- Ask you to sell for us, run a demo, or explain our pricing. Sending a name is the whole job.
- Trade your relationship for one deal. If taking them on would put you in an awkward position, we would rather not have them.
Questions
The six that decide it.
Mostly about money and timing, which is as it should be.
After the firm you introduced has been with us a full month and settled that first invoice. It is one payment, equal to the whole of that month's fee. We do not publish monthly figures on the site, so we will confirm the exact amount with you in writing before it goes out.
Everyone here is month to month, so it happens. If they leave before completing a full month there is no payment, because the payment is funded by that first month. If they leave in month three, or month thirty, you keep what you were paid — we do not claw it back.
No. There is no limit on the number of introductions and no ceiling on the total paid. The tenth is worth exactly what the first was. If you are in a position to send several, that is a good problem and we will not change the terms because of it.
No. There is no agreement to sign, no portal to join and no tracking link to remember. Send the introduction. If it turns into a client, we confirm the amount and the timing with you in writing then, before anything is paid.
Yes, and it is the most natural version of this — you already know what arrives and when. The terms are identical: a full month of the new client's fee. If you would rather have it as a credit against your own invoice than a payment, we can do that instead.
Tell us anyway. If they are already in a live conversation with us we will say so immediately rather than let you think an introduction landed. That case does not create a payment. Everything else does, including someone who spoke to us a year ago and went elsewhere.
Anything else about how we work — is on the FAQ page
Got someone in mind?
Send their name and a line about why you thought of them. Brandon reads these himself, makes the call himself, and will tell you honestly how it went — including when the answer was that we were not right for them.
No agreement to sign, no cap, and no obligation to send another one.